Sentinel Classified Policies
Abortion and Birth Control - Advertising of birth control products, contraceptives, abortion clinics, and related services is acceptable. ƵSM publications reserve the right to accept or reject advertising of legal products and services.
Adoption - Advertisements by private individuals for adoption are not accepted.
Alcohol - Advertising of beer and wine is acceptable but must conform with Georgia law and Ƶ
State University Alcohol Policy and Guidelines. Advertising of alcohol should avoid
demeaning sexual or discriminatory portrayals and not encourage high-risk consumption
nor place emphasis on quantity nor frequency of use. Alcohol should not be the only
or central theme of an advertisement. Use of brand names and prices are discouraged.
All advertisements of alcohol must contain reference to enforcement of the Georgia
state drinking age.
Classification - ƵSM reserves the right to withhold publication of any advertisement that does not conform to its policies and assumes no responsibility for ads accidentally omitted. ƵSM publications reserves the right to determine the proper classification for all advertisements.
Credit or Financing - The Truth In Lending Act and Regulation Z affects advertising offering credit, installment
payments and financing. Standards concerning acceptability are:
- Credit and credit card advertisements must clearly and conspicuously disclose all
credit terms in the advertisement (annual percentage rate, finance charges, etc.,.),as
required by the above laws.
- The advertisement must state whether the company processes card applications or is
a credit card issuer, and if an advance fee is required.
- “Secured” or “Collateral” credit card account advertisements are not acceptable.
- Third party financial aid packages advertisements are not acceptable.
Dating Services - Advertising from institutions or organizations known as computer matchmaking or companionship services, computer dating, friendship groups, or marriage clinics, is unacceptable.
Discrimination - ƵSM publications will not accept ads that are discriminatory in nature against any sex, race, color, creed, or religious background. We will not state or imply “man preferred” or “Woman preferred” in an employment ad as this is in violation of Title 7 of the Civil Rights Act, amended in 1972.
Employment Advertising - All Help Wanted ads should state the method of pay (i.e., commission, guarantee, draw, bonus, fee, or other method). Further standards concerning acceptability are:
- Help Wanted advertisements requiring an investment may not run in the classified “Help Wanted ” columns. Job Offers which require a payment or fee in advance (sales kit, etc.,.) must state so in the advertisement’s copy.
- All sales ads must indicate that the work is sales. Compensation must be stated (salary, commission,etc.,.).
- Advertising offers requiring the reader to call or apply at a hotel or motel are acceptable
only after permission is obtained in writing from the hotel/motel manager to print
the name, address, or phone number in the ad.
- Advertising offering employment outside the continental limits of the United States
must state the sponsor and terms within the advertisement.
- All advertisers must employ without regard to race, sex, age, nationality, religion,
sexual orientation, or country of origin in accordance with the law.
Foreign Language - Advertisements with copy in languages other than English must carry the English translation
within the advertisement. The English translation must be verified with the Advertising
Office prior to placement.
“Home Work” Offers - Advertisements offering employment opportunities in and from home are subject to review.
Mailing - Under no circumstances may money be sent to a Post Office Box number. It must be sent
to a verifiable street address. ƵSM publications investigates complaints from their
readers. Whenever such complaints appear to be justified, ƵSM publications reserves
the right to refuse all subsequent advertising from the advertiser.
Modeling - Advertisements offering modeling work and/or requesting photographs are not acceptable.
900 - Toll Numbers are not acceptable.
Rentals To Share - Advertisements should state the sex of the advertiser in the ad. Advertisers may identify themselves as to race, religion, color, or national origin, but may not qualify their customers in such a way.
Term Papers - Advertisements for services offering term papers, research papers, or research services are unacceptable.
ƵSM publications reserve the right to reject any advertisement which it deems objectionable
due to subject matter, illustration, phraseology, or set-up. Policies may change due
to programmatic or editorial decisions.
For more information call 470-578-6470.
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